MY Blog
Do tell, JL
Whenever inspiration strikes, I’ll drop it here, for your reading pleasure.
Copywriting
Copywriting classes start in September
Learn how to write copy that turns readers into buyers.
Branding
A grinch, a snowman, and the act of branding.
What do Karloff and Ives have to teach us? Lots.
Copywriting
Goodbye hourly rate. Hello, freedom!
Why I made the switch (and what’s in it for you.)
Copywriting
Which comes first? Content or design?
Wondering when to call in a writer? It’s never too early!
Branding
What’s all this talk about brand voice?
See it in action with a real life example.